Our Journey in Financial Education

We started with a simple belief – that understanding financial analysis shouldn't be reserved for those with advanced degrees. Three years later, we're still here, helping people make sense of numbers that matter.

Why We Started NeruiFlow

Back in 2021, I was working at a consulting firm in Sofia when I noticed something troubling. Smart, capable business owners would come to us with basic financial questions that could save them thousands of leva – but they felt embarrassed asking.

The problem wasn't their intelligence. It was that financial analysis had been wrapped in unnecessary complexity, taught in ways that made people feel excluded rather than empowered.

"What if we could teach financial fundamentals the way people actually learn – through real examples, practical exercises, and honest conversations about what works?"

Financial analysis workspace showing charts and documents

What Drives Our Work

These principles shape every course we design and every interaction we have with our learning community.

P

Practical Learning

We use real Bulgarian companies and actual market data in our examples. When you learn to analyze a cash flow statement, you're working with numbers that reflect genuine business scenarios you might encounter.

C

Clear Communication

Financial jargon exists for precision, but it shouldn't create barriers. We explain concepts in plain language first, then introduce technical terms when they add real value to your understanding.

S

Steady Progress

Learning financial analysis is like building muscle – consistency matters more than intensity. Our programs are designed for people with busy schedules who want to make meaningful progress over time.

Students working together on financial analysis exercises

The People Behind NeruiFlow

We're a small team with diverse backgrounds in finance, education, and business consulting.

Kalina Dimitrova, Lead Financial Educator

Kalina Dimitrova

Lead Financial Educator

Started her career at UniCredit Bulbank before moving into corporate training. Kalina has this gift for taking complex financial concepts and breaking them down into manageable pieces. She's also the reason our coffee is always fresh – priorities matter.

Our Teaching Philosophy

Traditional financial education often feels like learning to swim by reading about water. We believe in getting your hands dirty with real data, making mistakes in a safe environment, and building confidence through practice.

Our approach combines structured learning paths with flexible pacing. You might spend extra time on ratio analysis if that's where you need depth, or move quickly through topics you already understand from your business experience.

Financial literacy isn't about memorizing formulas – it's about developing the judgment to ask better questions about the numbers in your business or investment decisions.

Financial planning session with charts and analysis tools

Ready to Start Learning?

Our next comprehensive program begins in September 2025. Or if you have questions about whether our approach is right for your goals, let's talk.

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